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Is MLM The Right Choice For A
Stay At Home Parent?
SUMMARY Parents who choose MLM do so for many different
reasons. One of the biggest being the need to generate a
second income that will help relieve financial pressures.
Sadly though, in most cases, even the very ambitious fail
in MLM!
The ideal childcare
scenario for most parents would probably be this. One of them
stays at home as full time carer of the children and
manager of the household while the other goes out to work.
This means of course
that there is only one income coming into the house, but never
the less, this arrangement provides the perfect solution
to ever present childcare problems (especially when
children are pre school age) and can actually save a lot
of money in childcare costs.
There are also other
benefits. The parent who decides to stay at home is likely to
find that their relationship with their children grows
even stronger and the parent who goes out to work has
peace of mind knowing that their children are in safe
hands. In this scenario all members of the family can
benefit!
Unfortunately though,
most families find it hard to survive on just one income
meaning that the working partner ends up working every
hour possible in order to make ends meet.
For this reason many
stay at home parents consider starting a home-based business
as a way to solve cash flow problems and also avoid them
in the future.
All in all MLM would
seem to be a good option. It is a business that can easily be
run from home when the children are at school or in the
evening when they are sleeping.
For many parents MLM
ticks many of the right boxes:
- It allows
flexible working hours. - They are their own
bosses. - The start up costs of an MLM business are
practically nothing when compared with a
traditional business. - There is no need to handle any
stock.
And the most tempting
reason of all for choosing MLM:
- The promise of
huge earnings with very little effort!!!!
The benefits of MLM
tend to sell them selves and on the face of it seems to be the
perfect business. But in reality, becoming successful in
MLM is actually much tougher than many people would hope
or are made to believe!
The vast majority of
people, after spending many months and every spare hour on
their new businesses, fail to sign up a single prospect or
even speak to a single prospect who has the slightest bit
of interest in their product and/or business opportunity.
They carry on
regardless and console themselves with the thought that MLM is
just a numbers game and in the end the numbers will work
out in their favour.
The truth is that they
are most likely heading for failure. Not because they lack
enthusiasm or commitment but because they are employing
out dated, old school marketing techniques that were never
likely to work in the first place.
As far as most people
are aware, or are told by their sponsors, the whole MLM
industry uses these same out dated methods. The reality is
though that 97% of people in MLM never make any real money
at all.
It is a fact that some
people do very well in MLM. There are some extremely wealthy
individuals out there who can testify to this, but they
belong to a very small minority, about 3% to be exact and
are certainly not using out dated old school marketing
techniques. Far from it!
It is not that they are
exceptionally gifted, lucky or talented though. What makes
them successful is that they know how to use modern
techniques and strategies to market effectively.
The old school
techniques may have worked for some in the past but these are
different times we are living in and different techniques
are needed.
It is not the fault of
the individual that they do not succeed. They are simply doing
exactly what they were told to do by their sponsor and
this is exactly the problem.
Nobody is taught how to
actually market properly. Sponsors continue to teach old
school methods that rely upon playing the numbers game.
This basically means pitching the opportunity to as many
people as possible until eventually somebody signs up. The
problem is that if prospects are not signing up they are
not earning any money.
With a modern and
effective marketing system it is not necessary to play this
game and the system will actually earn money regardless of
whether or not prospects sign up for the business opportunity.
It is possible to
monetize prospecting efforts and actually generate a very good
income while attracting hundreds, or even thousands, of
pre-qualified prospects who actually have a real desire to
learn more about the opportunity.
This is how it is
possible to build a huge down line and is exactly how the big
hitters in MLM achieve their success. They monetize every
aspect of their marketing plan. Every part of their
marketing system is earning them an income while
generating them incredible numbers of prospects for their
businesses.
If you are a stay at
home parent considering MLM then you should go for it! But,
proceed with caution and get informed. Take the time to
learn how the seriously successful network marketers have
achieved their success and use these techniques. This way it
is possible for anybody to succeed in MLM.
It goes without saying
though, that no matter how good a marketing system is it is
still necessary to get the basics of MLM right in order to
succeed.
You must have a great
product to market, preferably one that you love and use
yourself, and that you have actually received benefits
from. You need to be able to tell a TRUE personal story about
your experience. If you are not enthusiastic about, or
don’t really believe in the product, forget it!
Also make sure that the
company producing your products is financially secure and will
be around for the foreseeable future. They should ideally
have at least five years trading behind them, the more the
better.
The last thing you want
is to spend the next two years building your business only to
see your company go
under! ____________________________________________________________ Chris
is a full time stay at home Dad and network marketer who
quickly realised that the old school marketing techniques
taught to him by his sponsor were never going to work! To
learn more visit http://www.thegreatmlmconspiracy.com/ or contact Chris directly chris@thegreatmlmconspiracy.com |