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Creating Successful Business Systems 101

 

A lack of a well defined and adhered to business system is a big time reason most businesses underperform or operate poorly. It doesn't have to be that way... Documenting procedures can be done both quickly and easily by utilizing free or inexpensive off the shelf programs. I am going to cover the three steps for creating a business system and tuning it up for maximum effectiveness.

 

1. Documentation is King

The very first step to creating a business system is documenting the processes that are used to run the business. This can be achieved even easier by using a couple of screen capturing programs that will be used to record you actually performing the procedure. There are a couple of options when it comes to screen capture software,

including:

 

The freely available CamStudio or the commercial Camtasia Studio which includes many more features than CamStudio.

Both of these programs can produce completed videos in compressed flash format perfect for uploading to a web site.

 

Do the recording of the process actually being performed prior to writing any documentation, this will ensure that all of the critical parts are covered and save you time having to revise the documentation. Next put the documentation together with flowcharts and the video files, congratulations you have created a business system... But we aren't done yet.

 

2. In God We Trust, Everyone Else Bring Data Once the documented procedures have been established and followed they need to be tracked and measured for performance. You can measure every business system using data based metrics, possible metrics could be:

 

Help desk tickets

Overall sales

Profit and loss

Advertising and marketing performance

Web site Visitor to sales conversions

 

3. Continuous Improvement

After completing the prior to steps, finally it is essential that you periodically monitor and review the collected data from the business system. Armed with this data start taking action to continuously improve the systems so they perform better... this will result in higher quality, lower costs and ultimately more overall profit.

 

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